Five workflows
Who is CubCuts for?
The pain is different in each. What fixes it is the same — the decisions made before the camera is out, rather than while it is running.
Solo Creator
Just you and your phone.
You know what you want to say. You just never know how to start.
A yoga studio
Vlog · 0:29.5 · 9 shots
Read the whole brief →Founder
You have the product. Not the words.
Every scene carries the spoken line word for word, how the shot is framed and how long it runs — through to the ending. You are reading, not writing.
Handmade split ergonomic keyboards
Product reveal · 0:30 · 8 shots
Read the whole brief →UGC Creator
Their script. Your shoot day.
Paste what they sent you. Back comes a shot for every beat: size, seconds, the line to say, sound direction, editor notes and the ending.
A coffee subscription
Vlog · 0:30 · 9 shots
Read the whole brief →Brand Team
Every campaign. On-format.
Hooks, scene structure, music direction, the ending, editor notes — all in one document. No more briefs that leave creators guessing.
A dog grooming service
Tutorial · 0:30 · 9 shots
Read the whole brief →E-Commerce
A catalog is a content calendar.
Built-in formats for unboxings, product demos, and reviews. Describe your product and what you want shoppers to feel, and CubCuts writes the brief for it.
Handmade soy candles
Product reveal · 0:30 · 8 shots
Read the whole brief →Five workflows, one document.
Whichever one you are, the thing that comes back has the same shape. It is a plan, not a video — you still hold the camera.
Hooks
Two or three openers to choose between, each with the shot that carries it.
Shot list
Every beat numbered and timed, with a running clock down the side.
Script
The words to say, shot by shot — not a summary of them.
Sound
Energy, genre, and whether to reach for a trending audio.
Ending
The closing line, its caption, and how it is shot.
Not sure which one you are?
It does not change what you get. Describe what the video should do and read the brief that comes back.
Build a brief3 briefs to start — no card required