Cub Cuts
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UGC Creator

Brief every client. Hit every deadline.

Cub Cuts generates complete TikTok and Reel briefs in a minute or two — so you can take on more brand deals without the overhead.

We don’t make the video. We tell you exactly how to shoot it.

Start Briefing1 brief to start — no card required
One brief per client, in the same shape every time, ready to hand over.
Below: a real briefA coffee subscription

Review · 0:30 · 9 shots

What it does for you

  • Deliver brand-ready briefs, whole.

    Each brief includes hooks, scene breakdown, music direction, and editor notes — everything your clients expect, without the back-and-forth.

  • Keep your style across every campaign.

    Switch between Tutorial, Product reveal, Walk & Talk, and 3 more formats. Each brief fits the format your client asked for, not a generic script.

  • More deals, same hours.

    One shape for every client, so the work is filling it in rather than inventing it each time. Spend your energy on camera, not on decks.

This is what comes back.

A real brief, shown whole — hook options to choose between, a timed shot for every beat, the words to say, the sound, and the call to action. Nothing here is trimmed for the website.

▣ camera❞ spokenT on screen

A coffee subscriptionReview · 0:30 · 9 shots

Hook options

  • “I stopped remembering coffee—and never ran out again.”

    curiosity — Handheld close-up: shake an empty coffee bag over the grinder, then drop a sealed delivery beside it.

  • “You remembered filters—and forgot the beans again.”

    relatability — Open kitchen cupboard from POV; filters are stacked inside, but the coffee shelf is visibly empty.

  • “Your morning brew can restock itself.”

    aspiration — Start mid-pour over a finished home-brew setup; a delivered coffee bag slides into frame beside the brewer.

Shot list

  1. 01 · 0:00Voiceover: I stopped remembering coffee—and never ran out again.On screen: The empty-bag fixCamera: Handheld close-up in a real kitchen: shake an empty coffee bag over the grinder, then drop a sealed delivery beside it.
  2. 02 · 0:02.5Voiceover: The fix was a coffee subscription. For home brewing, it's genuinely useful.On screen: Worth it for daily brewersCamera: Chest-level handheld shot opening the delivered coffee package on the kitchen counter; keep branding facing camera if available.
  3. 03 · 0:06Voiceover: A new bag arrives, gets opened, and goes straight beside my grinder.On screen: No emergency grocery runCamera: POV hands open the bag, smell the beans, then place it beside the grinder in one continuous motion.
  4. 04 · 0:09.5Voiceover: Next morning, I weigh, grind, and brew exactly like I normally do.On screen: Your routine stays yoursCamera: Three fast match cuts: beans hitting a scale, grinder running, then water blooming the coffee in a dripper.
  5. 05 · 0:13Voiceover: The upgrade isn't another gadget. It's removing one thing I have to remember.On screen: Sunday morning stays intactCamera: Set a phone showing a crowded reminder list face down, then lift the finished mug into frame.
  6. 06 · 0:16.5Voiceover: When one bag gets low, the next one is already in the cupboard.On screen: Cupboard insuranceCamera: Open the cupboard from POV: place the nearly empty bag in front and reveal the unopened delivery directly behind it.
  7. 07 · 0:20Voiceover: But if you brew randomly or love browsing coffee shops, skip the subscription.On screen: Camera: Handheld shot in a coffee aisle or café retail shelf; reach toward two different bags, hesitate, then pull the hand back.
  8. 08 · 0:23.5Voiceover: If you brew most mornings, it keeps good coffee home without another errand.On screen: The home-brewer sweet spotCamera: Whip-pan back into the kitchen; pour brewed coffee into a mug with the delivered bag visible beside the brewer.
  9. 09 · 0:27Voiceover: Tap the link in bio and choose your first bag.On screen: Your next brew is coveredCamera: Hold the finished mug toward camera, then point once toward the profile-link area while the coffee bag remains visible.

Sound

Warm, lightly percussive lo-fi groove with soft bass, muted keys, and a steady mid-tempo pulse.

medium energy · original / library audio

Keep music low beneath the voice. Open with the dry rattle of the empty bag, accent the package drop, grinder start, cupboard reveal, and final mug placement. Cut when each idea advances rather than forcing cuts onto the music.

Call to action

Voiceover: Tap the link in bio and choose your first bag.On screen: Your next brew is coveredCamera: Hold the finished mug toward camera, then point once toward the profile-link area while the coffee bag remains visible.

Notes for the editor

Format: review. Shoot vertically in a real kitchen with handheld phone framing; avoid polished product-ad lighting. Capture the empty-bag hook, cupboard reveal, brewing close-ups, and final CTA first. Use the actual subscription packaging and available brewing method. Keep the drawback scene—it makes the verdict credible. If timing runs long, shorten pauses and brewing inserts rather than cutting the drawback.

Every brief exports as a plain text file — on every paid plan and on the Free Trial. PDF on Pro.

Formats that fit

All 6 are available on every plan, including the Free Trial. These three are where ugc creator work usually lands.

Product reveal

The shape brands ask for by name, with the beats already in the right order.

Review

Honest-feeling structure, so the claim lands as an opinion rather than an ad.

Tutorial

Show the product doing the job. The strongest angle for anything practical.

One brief per client. However many clients there are.

Free account. 1 brief to start — no card required.

Build my first brief