Cub Cuts

TikTok · Reels · Shorts

You know what to say.
This is how to say it.

Describe what you want the video to achieve. Get back a shot list with timings, two or three hook options, the script word for word, sound direction, and a CTA — ready to hand to an editor.

Build a briefFree account, three briefs a month.
Sample brief0:18 · 6 shots
012s
023s
034s
044s
053s
062s
01Wrong grind, every time
0214 days old
0330 seconds ago
04That bloom = fresh
05Mon roast, Wed door
06First bag free
  1. 01 · 2sHookYou're grinding the right beans wrong.
  2. 02 · 3sProblemThis is what stale looks like.
  3. 03 · 4sDemoSame beans, ground 30 seconds ago.
  4. 04 · 4sProofWatch the bloom. That's CO2.
  5. 05 · 3sOfferRoasted Monday, at your door Wednesday.
  6. 06 · 2sCTALink in bio — first bag's on us.

What comes back

One brief, every part of it ready to shoot: hook options to choose between, a colour-coded shot for every beat, sound direction, and a CTA. Yours downloads as Markdown.

The structure of a finished Cub Cuts brief: three hook variants down the left, a six-shot colour-coded storyboard grid on the right, a music direction bar, and an export action.Your complete briefHook variantsStoryboardMusic directionExport to Markdown
Three panels: hook variants shown as stacked bars, a scene timeline with coloured blocks, and an export document with a download arrow.

Hook Variants

Two or three angles, so you’re not guessing

Cub Cuts doesn’t give you one opener and call it done. Every brief includes multiple hooks — different angles, different tones, different ways into the same video. Pick the one that fits the moment, or test them all.

Scene Timeline

Shot by shot, from first frame to last

This isn’t a script. It’s a brief — timecodes, what the camera shows, overlays, pacing notes, everything your hands need to know on set. You’re not figuring it out while filming. You already know.

Export & Share

Your brief, wherever you need it

When the brief is ready, export it as a named Markdown file. Drop it into Notion, send it to your videographer, pull it up on your phone at the shoot. Built to travel.

Start your first brief

Your next brief is a minute away.

Stop staring at a blank notes doc. Type your video goal and Cub Cuts handles the structure.

Build a brief

Three free briefs a month. No credit card.